Send a Fundraising Email to Friends!
If you’re looking for new ways to help your candidates, try sending a fundraising email to friends. You just need your team’s unique ActBlue link and a compelling ask.
Visit the Sister District Directory to locate your individual candidate and joint (to raise equally for all of your candidates) ActBlue links as well as your team-specific State Bridges links.
2023 Friendraising Email Template
Subject line: Help me meet my goal!
Dear _____,
As you may know, I’ve been working to help one of our great state legislative candidates in Virginia: [Candidate for Delegate/Senator] for the [X] District, [Candidate name].
[Two sentences on who your candidate is and what is at stake in the election].
Ex: Candidate XX is a teacher and a champion of reproductive rights and environmental justice. The race is close, but we think we can hold it on Nov 7, and if we do, we’ll help take back the Democratic Majority in Virginia and combat attacks on essential freedoms like reproductive healthcare and LGBTQ rights.
That’s why I’d like to invite you to join me by donating $20.23, or whatever you can, to help our candidate build a winning campaign. [Hyperlink your ActBlue link over the text].
[Insert 1-2 sentences on this state’s importance].
Ex: Virginia is one of the most important states in the nation this election year — and investing in this particular candidate right now will help flip the state legislature and ensure safeguards against GOP Governor Glenn Youngkin. More on our strategy and candidates here.
The Democratic voters of Virginia deserve equitable and effective representation. I am personally reaching out to my friends and family to try to raise $1,000 for [Candidate Name] by [Date]. Can you help me get there? Hyperlink your ActBlue link over the text].
With warm wishes—and onward to Democratic victory!
Many thanks,
Candidate Friendraising Email Past Examples
State Bridges Friendraising Emails
EXAMPLE CANDIDATE FUNDRAISING EMAIL TO FRIENDS:
Subject line: Help me meet my goal!
Hi Dan!
As you know, I’m passionate about helping Democrats take power in state legislatures. Dems took control of the VA legislature in 2019, put the pedal to the metal to pass progress policy, and have modeled for the nation the good that happens when we take power.
But there are elections this year in VA and the GOP can take control back of the House of Delegates. If they do, not only will it halt progress in the state, but as we head into the 2022 midterms, we’ll be saddled with the narrative that Dems lost the first electoral contest of the post-Trump era. Not good.
The GOP is targeting Delegate Alex Askew in his first reelection campaign. Early Voting begins in VA Sept 17. I’m raising money now to help the Askew campaign build a winning Get Out The Vote program. Will you please join me in donating anywhere between $20.21 and $150? Please use this link to donate now <LINK>
My goal is to raise $2,000 by Sept 1. This is a wise investment, and now is the time to invest. Let’s make sure we win and head into the midterms with momentum.
Thank you so much for doing this with me!
Neal
_ _
Here’s an example ask from 2020:
Subject line: Help me meet my goal!
Dear Kate,
As you might know, I’ve been volunteering to help three great state legislative candidates in North Carolina: Dr. Frances Jackson, Brian Farkas, and Ricky Hurtado. We have a chance to flip the state legislature blue on Nov 3, and if we do, Democrats will draw the next decade of electoral maps in the state & it’s pedal to the metal for progressive policy. Big deal.
I’m writing to invite you to donate $25-50 to help our candidates build winning voter turnout programs. 100% of what you donate will be split between the candidates’ campaigns.
I am personally reaching out to my friends and family to try to raise $1000 for these amazing North Carolina candidates by Sept 15. Can you help me get there?
https://secure.actblue.com/
With warm wishes—and onward to Democratic victories!
Many thanks,
Frank
p.s. Why North Carolina: In my view, North Carolina is the most important state in the nation this election year — investing in these particular candidates right now will not only help flip the NC state legislature blue but drive votes up the ticket to beat Trump, Tillis (a must to take back the US Senate), and re-elect Dem Governor Cooper. More on our strategy and candidates here.
_ _
EXAMPLE STATE BRIDGES FUNDRAISING EMAIL TO FRIENDS:
Subject line: A wise investment now to take back power in AZ in November
Hi NAME!
As you know, I’m passionate about advancing progressive policy & power in state legislatures. As our current voting rights crisis illustrates, that mission is critically urgent. We’re horrified by what the GOP is doing in Arizona, but how do we fight back?
Georgia flipped blue in 2020 in large part because of successful community organizing year after year by Stacey Abrams’ Fair Fight and other organizations, often led by women and people of color. Are there such organizations in Arizona? You bet. And they need our help.
Living United for Change in Arizona (LUCHA) and Rural Arizona Action (RAZA) are at the center of the fight to take over control of the Arizona House, beat GOP Governor Ducey, reelect Senator Kelly, and beat the Trump-endorsed candidate for Secretary of State this November. RAZA in particular has an ambitious goal of hiring 200 canvassers and organizers, registering 5,000 new voters, and knocking on 100,000 doors in 2022.
My goal is to raise $1,000 for these orgs by Feb 2. Can you join me in donating between $20.22 and $250 today to invest in the organizers working to turn Arizona blue?
Now is the time to make our donations – let’s help these orgs scale quickly and hit the election cycle with everything they’ve got.
Thank you so much for doing this with me!
NAME
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Give it a whirl!