Texting out the vote: Do GOTV texts help motivate voters to the polls?

Abstract: Sister District Action Network (SDAN) and the Mississippi NAACP (MS NAACP) partnered to conduct an experiment around GOTV text messaging during the days leading up to the general election in Mississippi on November 5, 2019. The study targeted predominantly Black / African-American voters whose prior voting history indicated they would be unlikely to vote […]

Analyzing the 2019 Sister District Impact Report

We recently released our 2019 Impact Report. The report includes details about our fundraising and field achievements, program growth, campaign success and satisfaction, and volunteer/team success and growth. Read on for some of the takeaways from the report.