Building Bridges: State Bridges email fundraising test
This pseudo-experiment looked at the effect of two different email fundraising messages using either policy or values framing on fundraising conversion rates and donation amounts.
You don’t have to tell me twice: Additional text message reminders for confirming volunteer attendance for Mobilize event
This study tested the efficacy of sending an additional personal text message reminder to volunteers who have RSVP’d for an event in boosting event turnout.
The ladder of engagement: Can we move volunteers from lower stakes to higher stakes volunteering?
This pilot study explored whether showing volunteers an educational video about the relative value of various volunteer activities could move them “up the ladder of engagement” to more high stakes volunteer activities.
Friendraising works: Exploring message type and sender and their effects on friendraising
Sister District Action Network (SDAN) ran this study to explore the efficacy of friendraising, or leveraging personal relationships to raise money for candidates, by comparing two different email message frames, as well as comparing the efficacy of friendraising emails to the efficacy of traditional candidate fundraising emails sent from Sister District Project HQ.
Activism in the Age of COVID-19: a Study
How has the coronavirus pandemic affected grassroots volunteering? Our new research finds out.
“Friendraising”: Goal-Oriented Fundraising Emails to Friends and Family
We conducted a mixed methods pilot study to determine if appealing to friends and family via email is a viable fundraising strategy, and if spelling out a specific fundraising goal is more effective in increasing the donation amount than using a general fundraising goal.
Sister District Survey Results: Social Investment in Teams = Increased Volunteer Participation
In January 2019, we surveyed our members to learn more about what motivates them to be part of our community, and what factors are associated with higher levels of participation in SDP activities.
Call (or Text) Your Girlfriend — Personal Contact Works Better Than Just Email To Recruit and Confirm Volunteers to Attend Team Events
In 2018, we ran two studies in partnership with Dr. Katherine Haenschen at Virginia Tech to explore the best ways to get volunteers to RSVP and attend team events. This post synthesizes the main findings of those studies. For specifics about each study, you can find recruitment study results here and confirmation study results here.
