Friendraising works: Exploring message type and sender and their effects on friendraising

Person texting

Sister District Action Network (SDAN) ran this study to explore the efficacy of friendraising, or leveraging personal relationships to raise money for candidates, by comparing two different email message frames, as well as comparing the efficacy of friendraising emails to the efficacy of traditional candidate fundraising emails sent from Sister District Project HQ.

Texting out the vote: Do GOTV texts help motivate voters to the polls?

Abstract: Sister District Action Network (SDAN) and the Mississippi NAACP (MS NAACP) partnered to conduct an experiment around GOTV text messaging during the days leading up to the general election in Mississippi on November 5, 2019. The study targeted predominantly Black / African-American voters whose prior voting history indicated they would be unlikely to vote […]

How the coronavirus highlights the importance of state legislatures

Person washing hands with soap

[vc_row][vc_column][vc_column_text]Recently, Trump’s irresponsible proclamations and missives about COVID-19 have made national headlines. Instead of bringing our country together in a time of crisis, Trump has used the coronavirus as an opportunity to throw Democrats under the bus, while spuriously claiming they’re using the epidemic as a political tool. The truth is that, on his watch, […]