Texting out the vote: Do GOTV texts help motivate voters to the polls?

Abstract: Sister District Action Network (SDAN) and the Mississippi NAACP (MS NAACP) partnered to conduct an experiment around GOTV text messaging during the days leading up to the general election in Mississippi on November 5, 2019. The study targeted predominantly Black / African-American voters whose prior voting history indicated they would be unlikely to vote […]

SDAN+VPC VR Voting Pipeline Postcard Study

A board that reads Voting Day next to I voted stickers

We ran a randomized controlled trial to determine: 1) if people who received a handwritten postcard encouraging voter registration, along with an official voter registration form from Voter Participation Center (VPC), in our March and Sept 2018 studies had higher odds of turning out to vote in the November 2018 general election; and 2) if the effect of those postcards differed based on whether or not those targets had returned the registration form sent to them by VPC earlier in the year.