This study tested whether voter turnout increased after voters received a handwritten postcard featuring ‘values-matched messaging,’ such that they highlighted policy votes that their state legislative representatives made in opposition to the voters’ modeled policy positions.
Research Studies and Experiments
All research studies and experiments are carried out by the Sister District Action Network (SDAN), the 501(c)(4) non-profit affiliate of Sister District. Under the direction of Dr. Gaby Goldstein and Jillian Evans, the SDAN team specializes in political research and civic engagement, focusing on things like voter behavior, volunteer engagement, outreach methods, and messaging. We are excited and honored to work alongside researchers at such well respected institutions as the Voter Participation Center, the Mississippi NAACP, Virginia Tech University, and the University of Michigan.